Social Media Management
Social media management is not about posting every day. It is about showing up with purpose, speaking to your audience consistently, and turning attention into real business enquiries.
What we actually do
Most businesses treat social media as an afterthought — a few posts here and there with no strategy behind them. Advertiqo's SMM service changes that. Every piece of content is planned, purposeful, and aligned with how your audience thinks.
What consistent SMM delivers
Results vary by industry and starting audience size. Advertiqo tracks and optimises monthly to accelerate progress.
Pricing
All plans include a full content calendar, custom creatives, and transparent monthly reporting. No setup fee, no lock-in.
Silver
For small businesses building a consistent presence with organic content and entry-level paid ads.
Account Setup & Management
Organic Content & Creative
Paid Promotions (Facebook & Instagram)
Engagement & Reporting
Gold
For growing brands that need full organic execution plus multi-platform paid campaigns.
Account Setup & Management
Organic Content & Creative
Paid Promotions (Facebook & Instagram)
LinkedIn Ads
Engagement & Reporting
Platinum
For businesses that want full social media coverage — organic, paid, and strategic — across every major platform.
Account Setup & Management
Organic Content & Creative
Facebook & Instagram Ads
LinkedIn Ads
YouTube Ads (if 4th platform)
Twitter / X Ads (alternative 4th platform)
Engagement, Community & Reporting
All prices are monthly retainers in Australian dollars. No setup fee on any plan.
What's included
See exactly what each plan covers so you can make a clear, informed decision.
| Deliverable | Silver | Gold | Platinum |
|---|---|---|---|
| Account Setup & Management | |||
| Platforms managed | 2 (FB + IG) | 3 (FB + IG + LinkedIn) | 4 (FB + IG + LinkedIn + YouTube or Twitter/X) |
| Business Manager setup | ✓ | ✓ Full setup | ✓ All platforms |
| Pixel / Tracking tag installation | Facebook Pixel | Pixel + LinkedIn Insight Tag | Pixel + LinkedIn Tag + YouTube ad account |
| Custom conversion tracking | ✓ | ✓ All platforms | ✓ All platforms + events |
| Remarketing audience creation | 1 audience | 3 audiences | Full audience architecture |
| Custom audience development | — | ✓ | ✓ + Lookalike |
| Automated rules configuration | — | ✓ | ✓ |
| Product catalog creation | — | — | ✓ If applicable |
| Profile optimisation | One-time setup | Quarterly review | Ongoing monthly |
| Organic Content & Creative | |||
| Posts per month | 12 | 20 | 30 |
| Custom graphic creatives | ✓ Every post | ✓ Every post | ✓ Premium, every post |
| Story creatives / platform / month | 4 | 8 | 12 |
| Reels / month | — | 2 | 4 + production support |
| Caption writing | ✓ Every post | ✓ Every post | ✓ Advanced + strategy |
| Hashtag strategy | 30 tags/post | Advanced + trending | Advanced + trending research |
| Monthly content calendar | ✓ | ✓ | ✓ Editorial |
| Content ideation & topic planning | ✓ | ✓ | ✓ |
| Competitor content tracking | — | ✓ | ✓ Deep analysis |
| UGC coordination | — | — | ✓ |
| Influencer outreach guidance | — | — | ✓ |
| Facebook & Instagram Paid Ads | |||
| Active campaigns managed | 1 | 2 | Unlimited |
| Ad creative design | Static | Static + animated | All formats |
| Carousel & collection ads | ✓ | ✓ | ✓ |
| Instant Experience / Canvas ads | — | ✓ | ✓ |
| Dynamic retargeting ads | — | ✓ | ✓ |
| A/B testing | Ad creatives | Ad sets, creatives & placements | Advanced + multivariate |
| Lookalike audience creation | — | ✓ | ✓ |
| Full-funnel campaign architecture | — | — | ✓ |
| Sequential retargeting | — | — | ✓ |
| Ad spend managed | Up to A$250/mo | Up to A$700/mo | Up to A$1,800/mo |
| LinkedIn Ads | |||
| LinkedIn Campaign Manager setup | — | ✓ | ✓ Full setup |
| Sponsored Content ads | — | ✓ | ✓ |
| Message Ads (InMail) | — | — | ✓ |
| Lead Gen Forms | — | — | ✓ |
| Conversation Ads | — | — | ✓ |
| Dynamic Ads (follower + spotlight) | — | — | ✓ |
| YouTube Ads (Platinum 4th platform option) | |||
| YouTube ad account setup | — | — | ✓ |
| Skippable in-stream ads | — | — | ✓ |
| Non-skippable + bumper ads | — | — | ✓ |
| Discovery / in-feed video ads | — | — | ✓ |
| Video sequence ads | — | — | ✓ |
| Remarketing video campaigns | — | — | ✓ |
| Twitter / X Ads (Platinum alternative 4th platform) | |||
| Tweet engagement + awareness campaigns | — | — | ✓ |
| Video + GIF view ads | — | — | ✓ |
| Follower acquisition ads | — | — | ✓ |
| Website conversion ads | — | — | ✓ |
| In-stream video view ads | — | — | ✓ |
| App install + re-engagement ads | — | — | ✓ |
| Engagement & Community | |||
| Engagement monitoring | Basic | Active | Priority |
| Comment & DM monitoring | — | ✓ | ✓ Full management |
| Community management | — | — | ✓ |
| Brand mention monitoring | — | — | ✓ |
| Reporting & Strategy | |||
| Organic performance report | Monthly | Bi-weekly | Weekly |
| Ad performance report | Monthly | Bi-weekly | Weekly |
| Cross-platform attribution report | — | — | ✓ |
| Competitor intelligence report | — | — | ✓ |
| Monthly strategy review call | — | — | ✓ |
| Dedicated account manager | — | — | ✓ |
| Support channel | Email + WhatsApp | Priority support | |
Why Advertiqo
We build social media that works for your business — not just content that fills a feed.
Every plan starts with a clear content direction built around your business goals — not just what looks good on a grid.
Your content calendar is ready before the month starts. No last-minute scrambles, no missed posting days.
We study who your customers are before writing a single caption. Content speaks to them — not to a generic feed.
Clear, readable reports every month. We show you what happened, what it means, and what we are adjusting next.
Every graphic is designed specifically for your brand. We do not recycle templates or reuse layouts across clients.
You have a dedicated point of contact — not a rotating freelancer or an automated tool. A team that knows your brand.
How we work
A clear process from day one — so you always know what is happening and what comes next.
We learn your business, your audience, your goals, and your existing brand voice through a structured brief.
We build a content direction, platform strategy, and posting schedule aligned with your business goals.
Graphics, captions, stories, and reels are designed and written by our team — reviewed before going live.
Content is published on schedule. Engagement is monitored and managed based on your plan tier.
We analyse what performed, share a clear report, and refine the strategy for the month ahead.
FAQ
No. Advertiqo handles the creative work end to end — graphics, captions, hashtags, and scheduling. If you have brand photos or specific visual assets you want included, you are welcome to share them. But there is no requirement on your side to produce content.
Yes. The monthly content calendar is shared with you before publishing begins. You get an opportunity to review and give feedback. We incorporate your input before anything is published.
Consistent posting and engagement management typically show measurable improvement in follower quality and engagement within the first 30 to 60 days. Enquiry generation usually becomes more visible from month 2 or 3 onward, depending on your industry and starting audience size.
We work on a monthly retainer basis with no mandatory long-term contract required to get started. We recommend a minimum of 3 months to see meaningful results, but you are not locked in. Our work is what keeps clients — not a contract.
Yes. You can upgrade from Silver to Gold or Gold to Platinum at any time. The upgrade takes effect from the following billing month with no penalty or waiting period.
Silver and Gold plans focus on organic social media management. The Platinum plan includes paid promotion coordination — our team helps plan and manage your ad campaigns. Ad spend itself is billed separately and goes directly to the platform. We do not mark up your ad budget.
Ready to grow?
Talk to our team today. We will understand your business and recommend the plan that fits where you are — and where you want to go.
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